For app and game makers

Find out what people think your app does, in five seconds.

Show verified people in the UK your icon, store screenshots, onboarding screens or game art and hear what they'd tap, what they expect and where they'd give up.

Later from 30p an answer, plus 50p a question (launch example).

A man in a navy jumper glancing at his phone in a café, a coffee beside him.
Example

Which app icon would you tap?

Flame iconOption A: Flame icon
Calendar iconOption B: Calendar icon
20 quick takes · £6.50 (launch example)

Why makers ask before they ship

A store listing gets a glance. If the icon and the first screenshot don’t say what the app does, most people scroll on, and store experiments need traffic you may not have yet.

Asking real people first catches the “I thought it was a calculator” moment while it’s still cheap to fix, and the lines of why tell you what to change.

Questions app and game makers ask

Questions where people's own reactions beat a guess. Anything marked Later is not available yet.

  • Pick oneQuick take

    “Which app icon would you tap?”Put the icons side by side in one image.

    from 30p an answer

  • First impressionQuick take

    “Five seconds on this store screenshot: what does the app do?”

    from 30p an answer

  • Pick oneQuick take

    “Would you pay £2.99 to remove ads, or keep the ads? Why?”

    from 30p an answer

  • Rate 1 to 5Quick take

    “How hard does this puzzle look, 1 to 5?”

    from 30p an answer

  • Pick oneQuick take

    “Which character design fits a cosy farming game?”

    from 30p an answer

  • RankQuick take

    “Rank these four game names, the one you'd tap first at the top.”

    from 30p an answerLater

  • Tap the spotQuick take

    “Tap where you'd press to start a new workout.”

    from 30p an answerLater

  • Open questionShort answer

    “What did you expect to happen when you tapped this button?”

    from 80p an answerLater

  • Phone testIn-depth

    “Install our TestFlight or Play beta, play the first level and tell us where you got stuck.”

    from £3.83 an answerLater

Launch example Launch examples, per answer, plus 50p a question. Early access is free.

What you get back

A made-up example at launch prices, to show the shape of an answer: the split, the reasons behind it and a short summary.

Example

Five seconds on this icon: what do you think the app does?

  • Calendar9 of 20
  • To-do list6 of 20
  • Fitness5 of 20
  • “It looks like a date picker.”
  • “A tick in a box, so a to-do list?”
  • “The colours feel like a running app.”

Phone tests: where people, not robots, help

Automated tools are good at telling you whether a screen breaks on a device. They can't tell you whether a person trusts the sign-up, understands the next step or gives up.

Phone tests with real people (install a store or TestFlight build, try a task, tell us where you hesitated) are planned as an in-depth answer type, from £3.83 a person at launch prices. They'll only use official store and beta links, never sideloaded apps, and members will be able to crop screenshots before sending.

What it costs

Launch exampleA quick take is from 30p an answer, plus 50p a question for screening and the summary.

  • 20 quick takes ≈ £6.50

Free during early access. In-depth phone tests are planned at from £3.83 a person (launch example, later). Every answer type and its price

Good to know before you ask

Honest limits

  • No links yet: upload screenshots. Live links and beta installs come with phone tests.
  • You can't yet choose people by phone type, age or the games they play.
  • This is a steer, not functional QA or a statistically representative survey.

How it works

  1. Ask

    Write your question, add an image if you need one, and choose how many people answer, from 5 to 50.

  2. Verified people answer blind

    They see your question without your name, and nobody sees anyone else’s answer first.

  3. Get a summary and the reasons

    See the split, a line of why from each person and a short summary.

A woman curled up on a sofa in a sunny living room, smiling as she taps a reply on her phone.

Questions from app and game makers

All questions, grouped by topic

Can people test my app on their own phone?

Not yet. Phone tests through official store and beta links are planned as an in-depth answer type. Today you can test icons, screenshots and screens as images.

Can I test an unreleased game without leaking it?

Questions go only to the members answering, without your studio name, and never to a public feed. They see it on their own screens, so treat anything you upload as seen by up to 50 strangers.

Can I choose gamers, or iPhone users?

Not yet. Each question goes to a mix of verified UK adults. Targeting is planned.

How is this different from the Developers page?

This page is about getting reactions to your product. The Developers page is about calling PennyForYours from your own code, for example to have people check AI-generated content inside your app.

Can I test a short gameplay clip?

Not yet. Use a still frame or a storyboard for now. Video is planned.

How many people should I ask?

Twenty for an icon or screenshot choice. Use 50 when a store change is expensive to undo.

Is this a replacement for store experiments?

No. Use it to pick which versions are worth a live store test, and to hear why the others lose.

What does it cost?

Free during early access. Later, a quick take is from 30p an answer, plus 50p a question. 20 quick takes come to about £6.50. These are launch examples.

Ask us before you ask them

Planning a beta and want to know when phone tests will be ready? Ask us through the help and support form. A real person replies, usually within 2 working days.

Help and support form

Find out what people think it does.

Free during early access. No card needed.

Free during early access. We review requests by hand. Have an invite code? Join